Fast Food / Jill Mead

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Fast food photography for Gordon Ramsay’s eponymous bestseller.

Experience, talent and planning are pre-requisite for any shoot but when things are moving along and several things are happening at once – there’s little room for error. In theory, it might be possible to ask for the omelette to be re-made, but… would you?

And then of course, quite apart from covering what the brief specifically requests if you have someone with the instinctive ability to shoot around the subject and anticipate those opportunistic shots – then that’s your naturally lit cherry on the cake.